Daily Archives: 02/28/2012

Live action “Mass Effect 3” ad affects massively…

How about Sheffield City Hall for a change, invading alien overlords? Haters...

Any doubts that one might have had about the desire of games publishers to appeal solely to core gamers are neatly underlined by the new ad for “Mass Effect 3” – the wholly ambiguous and in no way on the chin “Fight” teaser, which you can see here.

Not looking good for the church's new roof fundraiser...

So, small children in the midst of civil unrest, young lovers embracing as the blasts hit and pious folks taking shelter in a church and major American landmarks getting jacked up – all good stuff to use to reach out to the folks who think that games are still like Mario the Hedgehog on the Nintendo Playstation.

Yep, that's a live-action ManShep alright...

One thing’s for damn sure after checking out this advert – you can see where EA are spending your Collector’s Edition cash …

 

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Meet your new Doctor Watson…

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“Elementary”, the mildly controversial and debate-starting American take on Sherlock Holmes already has  Jonny Lee Miller lined up to play the titular hero and now has a Watson, too.

The highlight of McG’s otherwise patience-testing “Charlie’s Angels” films, Lucy Liu has signed on in the role of lapsed surgeon Joan Watson (she’s got demons, you know), who will be Holmes’ live-in sobriety buddy after his rehab stay.

Holmes in rehab? Sobriety buddy? You can smell the touchy-feely earnestness from here, can’t you?

If you find yourself wondering whether this means that this version of Holmes and Watson are going to have to battle diabolical criminal masterminds and outrageously latent sexual tension, you’re not alone – my dear Mrs Rolling Eyeballs raised an eyebrow at Miss Liu’s casting on that basis and she’s rarely wrong about these things.

If the pilot for this show revealed that, actually, it’s trying to be a “Castle” rip-off rather than a too-soon, late-to-the-party modern “Sherlock” tale, I think that I’d lose some of the reservations that I have about it.

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